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Direct Opinions has devoted over two decades to
developing a successful method of communicating directly
with automotive sales and service customers. Our reputation
is based upon our vast industry experience and ability to
successfully develop and execute quality survey solutions.
We are proud to say that many of our first customers are
still our customers today.
Direct Opinions is a premier provider of automotive
survey solutions that include high quality
scripts, extensively trained interviewers, a dedicated and
experienced management team, and state-of-the-art technology
and operating systems. Our customers rely on our automotive
industry knowledge and expertise to enable them to excel in
today's marketplace.
Building
customer loyalty
We offer programs based on 23 years of automotive
survey experience that set our clients apart from their
competition. Our professional, courteous callers let your
customer's know that you appreciate their business and value
their feedback.
Sales
Growth
One of the most powerful, low cost methods to growing
a business is the referral of one satisfied customer to
another. On the other hand, a dissatisfied customer will
typically tell as many as 9 or 10 people about their
experience. Since the average business does not hear from
96% of their dissatisfied customers, an effective customer
follow-up program is an essential customer retention tool critical for growing your business.
Our process conveys the voice of your customer and identifies comments, compliments and concerns. Next business day notification allows you the opportunity to turn your dissatisfied customers into a great referral source providing an abundant stream of new customers.
The
Advantages to Working with Direct Opinions
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NO CONTRACT. We believe that by providing top
quality work at a competitive price we will continue to
earn your business.
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PERFORMANCE GUARANTEE. If at any time you are not
completely satisfied with our program, you can terminate
the service without any ongoing obligation.
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TELEPHONE CONTACT. We reach an average of 70% of
your customers by telephone which is well above the
industry average.
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100% CUSTOMER CONTACT. Guaranteed process to reach
all of your customers.
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INDUSTRY KNOWLEDGE. 24 years of experience,
working with dealerships since 1983.
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LEADERSHIP. A dedicated, well-trained management
and supervisory team.
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SURVEY PROFESSIONALS. Friendly, articulate team of
interviewers that approach the follow-up calls in a
pleasant and conversational manner.
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EXPERIENCE. A proven, effective approach to
customer follow-up.
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TECHNOLOGY. State-of-the-art technology and
operating systems.
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CONCISE REPORTING. Format that is simple yet
comprehensive, providing exactly what you need to
evaluate your CSI scores quickly and easily.
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QUALITY ASSURANCE. Digital recording of every
completed interview, available in an MP3 file format.
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EMPLOYEE ASSESSMENT. Evaluate the manner in which
your employees are interacting with customers.
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IMMEDIATE FEEDBACK. Reports provided the next
business day after contact.
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CONFIDENCE. Accurate, consistent customer
feedback. You will always know what your customers are
saying about you.
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